Sampath Putrevu

Content and Marketing

Pricing

A few intricacies while crafting pricing strategy for your SaaS business

At the outset, the best possible way to comprehend a pricing strategy for SaaS companies today, is really to consider it — the main vehicle behind how your company is going to generate revenue.
Sampath Putrevu
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Pricing

The not-so-simple transition to Usage-Based Pricing (UBP) for enterprises

Usage-based pricing (UBP) charges customers solely for the services they use. If anything, it might very well be a stark departure from the rigid subscriptions and seat counts. However, there is no singular approach to it.
Sampath Putrevu
,
Pricing

Why Usage-based Pricing is a reliable way to hit high Net Revenue Retention

There seems to be an evident intimate relationship between net revenue retention (NRR) and usage-based pricing (UBP). Companies that employ usage-based pricing (UBP) clearly are known to have a better Net Revenue Retention (NRR) performance, over those that did not.
Sampath Putrevu
,
Saurabh Agrawal
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How music and genome sequencing played small roles into envisioning Zenskar

Here is little sneak peek into what our Cofounder and CPTO Saurabh Agrawal had been up to, before Zenskar. More importantly, this is a behind-the-scenes of how his past experiences played their roles into envisioning Zenskar.
Saurabh Agrawal
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Sampath Putrevu
Billing

Can Financial Operations (FinOps) be truly invisible?

Finance teams of today want only one thing — to not do anything manually. Especially manual things that are repetitive by nature or design. They would love to spend more time on things that are rather strategic, over those that are mundane, operational and repetitive. However, it is imperative to understand why the conventional means of financial operations are no longer relevant to 2024.
Saurabh Agrawal
,
Sampath Putrevu
Billing

What is Recurring Billing?

We live in an era today where convenience and consistency are paramount. In this environment, recurring billing emerges merely not as a trend alone but also as a fundamental shift in the way businesses operate and interact with customers.
Sampath Putrevu
,
Saurabh Agrawal
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