Smeetha Thomas

Content Marketer, Zenskar

Building compelling brand stories and playing with words: creating, honing, and optimizing until she finds just the right narrative to get the audience hooked and keep them coming back for more. As a FinTech enthusiast, she stays tuned to the latest developments in the industry while passionately writing about all things billing, open banking, baaS, and embedded finance.

Revenue Recognition
July 17, 2024

What is Net Revenue Retention and How Do You Calculate It?

Growth outperformers today are keeping a close watch on their net revenue retention rates. Companies with a high NRR are not only succeeding in cross-sells and upsells, but they are also delivering an exceptional experience, as a result of which their customers are choosing to stick around for the long run. We explain everything you need to know about NRR and how it translates into sustainable revenue growth.
Smeetha Thomas
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Billing
July 16, 2024

A Comparative Guide of the 6 Best Maxio Alternatives and Competitors in 2024

While Maxio is a great subscription billing tool and its features are beneficial for some, the tool’s setup and interface can be challenging for non-technical users. For businesses with limited budgets or enterprises with advanced pricing plans and complex billing needs, we are listing the six best alternatives to Maxio. We’ve identified the best features, pricing, and user reviews to help you choose the right billing tool for your business.
Smeetha Thomas
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Revenue Recognition

The Ultimate Guide to Accrued Revenue: Everything You Need to Know

Accrued revenue, or unbilled revenue, is the revenue earned by the business but not realized. We explain how SaaS companies and project-based businesses — where services are delivered but paid for at a later date — can streamline accounting workflows.
Smeetha Thomas
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Billing
June 28, 2024

Breaking Down the Accounts Receivable Process: A Step-by-Step Guide

When due amounts go unsettled, it’s never a pretty story to tell. Those who have been at the receiving end of following up on unpaid invoices have often recalled instances when they ‘lost it’ with a stubborn, non-paying customer. We’re taking a look at the 8-step accounts receivable process and how automation can enhance the collection process, saving AR teams a significant amount of time and empowering them to maximize cash flow.
Smeetha Thomas
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Billing
June 21, 2024

7 Must-Have Features of SaaS Billing Platforms in 2024

SaaS companies today have a ‘grow fast or die slow’ mindset. Consequently, we’re currently witnessing a new generation of SaaS tools hit the market. To support their complex monetization models and sustain a profitable business, SaaS companies need a flexible billing tool. In this article, we give you a rundown of the top seven features to look for in a SaaS billing platform.
Smeetha Thomas
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Billing
June 14, 2024

The 10 Best Recurring Billing Software in 2024

With businesses increasingly jumping on the subscription bandwagon, it’s important to effectively manage recurring billing and payments. From automating invoicing to handling collections and recognizing revenue at every stage of your business, we have shortlisted the 10 best tools out there to streamline your recurring billing workflows.
Smeetha Thomas
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